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NoMad's Land

April 1, 2009

nomad
When the NoMad hotel opens this winter, it will make headlines for multiple reasons. Not only is this Parisian designer Jacques Garcia's New York City hotel debut (he has designed two Manhattan restaurants), but it is also on track to be the city's first LEED-certified renovated hotel (it’s seeking LEED Silver).

"It was important to incorporate luxury with responsibility—we believe that soon, LEED certification will be the norm amongst hotels," says Michael Rawson, president of GFI Hotel Company, the property's developer and owner, adding that its name is inspired by its location North of Madison Square on 28th Street and Broadway and the fact that today's global travelers are often referred to as nomads. "The neighborhood is one of the last ones in New York City to be re-developed [and] it's teaming with the feel of old New York."

Drawing upon the 1903 building's French Renaissance architecture, the design will have a "chic French bohemian and international feel," says Rawson, who is opening an ACE hotel one block away from the NoMad this month and just opened one in Palm Springs, California. Adds Garcia: "The overall design aesthetic is an elegant relaxation. I’d like [guests] to feel at home or in my house with an exotic touch."

The 160 open guestrooms will include high ceilings, wood floors, abundant natural light thanks to large double windows, and a mosaic tile bathroom floor that mimics the design of the bedroom's Persian carpet. In the lobby, "everything mingles," says Garcia. "The lobby, the restaurant, and the bar become one house." Other standouts: a glass-covered atrium, a rooftop penthouse and outdoor terrace with heady views of the Empire State Building, and a Turkish steam room in the fitness room. And Garcia is working with the hotel's architecture firm Stonehill & Taylor to create custom FF&E. "The interior finishes, fixtures, and furniture utilize fabrication and hand-finishing techniques of a different era and are unique in their individual character," explains Michael Suomi, vice president of design of the New York City-based firm, which is also working on the ACE with GFI, and is working on three other LEED hotels in the city. "The results will be unlike anything else in Manhattan!"

www.thenomadhotel.com; www.gficap.com; www.stonehilltaylor.com

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